The BMW 7 Series Has to Be Experienced to Be Believed

Some things need to be seen to be believed. The new BMW 7 Series, however, demands to be experienced, because one quick look isn't nearly enough. Inside to out, and front to back, every inch of the BMW 7 Series requires your full attention--and that's before you've even driven it. Trim levels include the BMW 740i sDrive, 740i xDrive, 740e xDrive iPerformance, 750i, 750i xDrive, and the M760i.

Flagship Interior Quality

BMW believes in full immersion when it comes to comfort and care: from front to rear, the new BMW 7 Series is the ultimate in luxury. Passengers are treated to a full symphony treatment from a 16-speaker Bowers & Wilkins Diamond surround sound system, and individualized comfort through multi-stage climate-controlled seats in the front and climate controls in the rear. A Panoramic Sky Lounge LED roof lets you customize the atmosphere--closed or open in the day, light or breeze, and natural or LED at night--while thousands of tiny etchings in the glass display colorful and customizable lighting for a personalized ambiance.

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Sleek and Eye-Catching Style

From the slight curves at the rocker panels to the striking character lines and subtle Hofmeister kink, the BMW 7 Series is anything but a wallflower. Its long, low, and sleek design marks it as one of the premium luxury sport sedans in the world. The iconic dual kidney grille sits nestled between thin, distinctive headlights, with a broad and sweeping look that's both aggressive and aerodynamic. New for the recent generation, the iconic front face actually features BMW's Active Kidney Grille. This component automatically adjusts to optimize for aerodynamic efficiency at lower speeds, or for increased engine cooling by opening air intakes within the grille at higher speeds or whenever the engine is working especially hard.

Powerful Performance

At every level, the BMW 7 Series is breathtaking. The standard BMW 740i models starts off with a 320-horsepower 3.0-liter inline six-cylinder engine; the series then steps up to the BMW 750i, with a  445-horsepower turbocharged 4.4-liter V8 engine; sitting at the very top is the stunning BMW M760i, equipped with a 601-horsepower 6.6-liter turbocharged V12 engine. For commuters and those who look to optimize their daily driving, the BMW 740e iPerformance sedan offers a practical and efficient 322-horsepower turbocharged 2.0-liter four-cylinder hybrid-electric powertrain.

Advanced Safety and Technology

No surprise here: the BMW 7 Series is loaded with smart new tech and safety features. The standard iDrive System is controlled via 10.2-inch touchscreen display or steering-wheel toggles, but you can also command your media, phone calls, and volume through the magic of BMW Gesture Control. Rear passengers get the convenience of a removable 7.0-inch tablet to control key functions within the cabin. The BMW 7 Series is available with the brand's innovative and first-in-kind BMW Display Key, which gives you access to commands or information for door locks, windows, alarms, expected fuel range, and upcoming service needs. Display Key also controls Remote Control Parking--a driver-assist system which can help in parking into or pulling out of a particularly tight spot or garage. Your Display Key, as well as your compatible smartphone and devices, all work seamlessly with Wireless Charging functions. Advanced safety features like BMW's Active Protection System work unlike anything else on the market to keep you safer, and to mitigate potential harm. This is the smartest 7 Series yet, and it's hard not to be excited. Come visit our BMW Charlotte dealerships and test drive the 7 Series.

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